The 2020 edition of the Monaco No Finish Line charity race will be maintained under virtual form. The race will take place on 14 to 22 November 2020. Each participant taking part will do so with an application counting the amount of kilometers covered.
Since its inception in 1999 in Monaco, No Finish Line has become one of the most popular charitable and sports events in the Principality. The main principle is the famous “1km covered = 1€ donated”: the more distance is covered by each participant, the more donations are collected in favour of children in need.
We are pleased to have assisted the Monaco association NFL International in developing its international licence agreement in respect of the No Finish Line concept. Licencing agreements regarding sporting and humanitarian concepts raise complex legal questions, especially at an international scale, including protection of the concept, ownership of domain names and social network pages, control by the licensor over the organisation of local events, etc.
To learn more about No Finish Line, please visit https://childrenandfuture.com/no-finish-line/.